WooCommerce vs Shopify
September 15, 2026 | Written by Mike Carton (Founder)
WooCommerce vs Shopify: Which Is Better for Australian Businesses?
Choosing the right eCommerce platform can save you thousands of dollars and countless hours as your business grows.
If you're planning to launch an online store in Australia, you've probably narrowed your options down to WooCommerce and Shopify. Both are excellent platforms, but they're built for different types of businesses.
So which one should you choose?
The answer depends on how much flexibility you need, your budget, and how much control you want over your website.
WooCommerce vs Shopify at a Glance

You own everything
WooCommerce Gives You Complete Control
WooCommerce is a free plugin that transforms WordPress into a powerful online store.
Unlike Shopify, you're not locked into a single platform. You own your website, your data, and your hosting account.
That means you can:
- Customise your store without platform restrictions. This is perfect for custom checkout flows and design
- Optimise your website for SEO
- Choose your own Australian WordPress hosting provider
- Scale your resources as your business grows
For businesses planning long-term growth, that flexibility can be a major advantage.
Shopify Is Simpler to Get Started
Shopify is an all-in-one ecommerce platform. Your store hosting, checkout, security and core ecommerce features are managed through Shopify, so you don't need to arrange separate WooCommerce hosting or manage the underlying server yourself.
This simplicity can make Shopify a great choice if you want to get an online store up and running quickly and don't want to manage the technical side of hosting.
The trade-off is that you're working within Shopify's platform and pricing structure. Shopify also doesn't provide email hosting, so you'll need a separate email provider such as Google Workspace or Zoho Mail for email addresses using your domain.
WooCommerce vs Shopify: Which Should You Choose?
Choose WooCommerce if you want more control
WooCommerce is open source and runs on WordPress, giving you ownership of your store, its data and your hosting. You can customise your store with themes, plugins and custom development, making it a strong choice for businesses that need flexibility.
It's particularly well suited to businesses that want custom functionality, greater control over their website and the freedom to choose their own Australian hosting provider.
Choose Shopify if you want simplicity
Shopify is a strong option for businesses that want an all-in-one ecommerce platform with hosting and ecommerce infrastructure handled for them. You don't need to separately purchase web hosting, and Shopify includes hosting and SSL with its plans.
For a business that values simplicity over control, Shopify can be the easier option.
How Web Host Wizards Can Help
At Web Host Wizards, our fast WooCommerce hosting in Australia is built for store owners who want the flexibility of WordPress and WooCommerce without the hassle of managing their own hosting environment.
Our hosting includes daily automated backups, performance optimisation, security features and Australian-based support. We can also help migrate your existing WordPress or WooCommerce website and scale your hosting as your store grows.
